GAIL reaches more than 55 million people through its digital initiatives
New Delhi, September 7, 2022: GAIL (India) Limited’s digital initiatives to spread awareness about Natural Gas and other clean energy sources reached a significant milestone of 1.5 lakh followers on GAIL Twitter handle. GAIL now has more than 11 lakh followers across all its Social Media platforms. The company’s social media platforms reached out to more than 55 million (5.5 Crore) people from January to August 2022.
GAIL is present across social media platforms like Twitter, Facebook, Linkedin, Youtube and Instagram through which information about various GAIL projects of national importance, innovations, new technologies, benefits of Natural Gas, renewables, bio gas, hydrogen etc. are shared with followers regularly.
GAIL also uses social media for its award-winning initiative ‘Hawa Badlo’, which spreads awareness about the harmful effects of air pollution and ways to fight the menace for a cleaner and greener environment. This initiative has been actively working towards educating the Indian masses against air pollution through events, short films, web series, videos, contests etc.
To connect with its followers, GAIL had carried out various digital initiatives through its GAIL & Hawa Badlo platforms like #AirPollutionKaAlarm;
#AzadikaAmritMahotsav; #InternationalYogaDay; #SheDrivesChange; #PollutionSolution; #Green Ride – Ek Pahal Swachh Hawa ki Ore; #School Warriors 2.0 etc.