Dastaan e Dastakari”-Legend of Craft a Book by Muzzaffar Ali released by Tourism Minister Rita Bahuguna in Lucknow.

“Dastaan e Dastakari  (Legend of Craft ) written by noted film maker  Padamshree Muzzaffar Ali was released by Minister Prof. Rita Bahuguna,at a glittering function, in lucknow, amidst the presence of Principal Chief Secretary Toursim A.k.Awasthi and distinguished guest.

Minister Rita Bahuguna said that 60 % of Dastakari or handicraft is exported from UP and Yogi Adityanath government is committed to improve this figure and the economic conditions of the artisans.She further detailed ,in an exclusive interview to Bureau Chief of ISMATIMES that it can be developed on PPP model, by involving the government of India and it’s various ministries to drive the mission to its success.She was thrilled to inform that a tie up with international channel like BBC could create a global awareness of our craft tradition and also promote meaningful tourism to our state and country.

Addressing the audience, Padamshree Muzzaffar Ali said that he is an innovative artisan himself, at the best of the times.Charged by talents of others ,he blends his own aesthetics to create art,Painting or acting,Chikankari , or Zardosi,or Pichikari or weaving or woodwork,it is all about artistic value. He elaborated that these legends needs to be told and re-told for each generation..

The renowned film maker remarked “” geo political factors impact the handloom trade and life of the artisans. UP has so much craft to offer but we are not proud of its heritage.””
Principal Secretary Awaneesh Awasthi assured that the Yogi government is serious in its intention to increase this traditional handicraft industry of UP. 

Craft is the essence of a culture and it is this fragrance that draws people to its fold.

Afzall Ali Shah Maududi. 
Editor -Bureau Chief.
Lucknow.