ACER opens exclusive store with Unique Tech Mall in Lucknow.
ACER opens exclusive store in Lucknow
Acer launches exclusive retail store in partnership with Unique Tech Mall
The store was inaugurated by Mr. Chandrahas Panigrahi, CMO and Consumer Business Head, Acer India
Designed to grab the attention of customers and meet the customer demands with the finest in-store dynamics
Lucknow, INDIA .ACER, the leading laptop and PC player in India, announced the expansion of its retail presence, with the inauguration of its exclusive retail store in Lucknow, Uttar Pradesh. The new store is located at, Surajdeep Complex, 1- Jopling Road, Near Dainik Jagran Chauhara, Lucknow.
Acer has made remarkable achievements in terms of enhancing its retail presence across the country, all efforts to address the varied computing needs of its customers. Resembling all the other outlets, this outlet will also feature the company’s entire gamut of Laptops, Desktops, Monitors and Tablets.
Mr. Chandrahas Panigrahi, CMO & Consumer Business Head, Acer India, says, “Acer in the past few months has been focusing aggressively in the expansion of the retail stores, and we are more than happy to have ventured into Lucknow with our exclusive mall. Lucknow is an extremely vibrant city with an equally vibrant population.We believe that Customer Experience is one of the most important elements, and we are constantly aiming at improving upon the experience of our customers by giving them a first-hand opportunity to have a look and feel of the product before buying it. With the opening of this store, we look forward to offer a variety of high quality products to delight our customers in Lucknow.”
Speaking to Bureau Chief, Mr.Panigrahi said that our aim at ACER is to provide high quality after sales service alongwith genuine spare parts.He delightfully said that it is their 97th showroom.
The exclusive store launch in this region is a part of the company’s constant efforts to provide its customers with an interactive and informative buying experience by investing in the gamut of training sales personnel, in-store merchandising, ranging of new high end models, sales enablement and attractive offers for its products.
As retail continues to be a key driver for Acer’s future growth, the company is looking at opening more of such exclusive experience outlet this year to have a better penetration in the Indian market. The company has also developed robust plans focusing on marketing strategies, attractive pricing and a great shopping experience with an aim to enhance excitement, engagement and experiential purchase for the customer.
Established in 1976, Acer is a hardware + software + services company dedicated to the research, design, marketing, sale, and support of innovative products that enhance people’s lives. Acer’s product offerings include PCs, displays, projectors, servers, tablets, smartphones and wearables. It is also developing cloud solutions to bring together the Internet of Things. Acer is celebrating its 40th anniversary in 2016 and is one of the world’s top 5 PC companies. It employs 7,000 people worldwide and has a presence in over 160 countries.
Afzal Ali Shah Maududi